Starting Price: $14,480
Percentage of female buyers: 52.2%
It's not luxurious or performance-focused, but it's hard to beat the bargain-basement pricing of the entry-level Nissan Versa. Nissan's smallest car is available as a hatchback or sedan, and offers a variety of options to accommodate the needs of women buyers who seek affordable, practical, fuel-efficient transportation without the costly bells and whistles found on some of the pricier cars on this list. Top it off with fuel economy ratings of 28 city, 34 highway, and 30 mpg combined, and it's easy to see why the Nissan Versa makes it onto the list as the 10th most popular new car purchased by women shoppers.